If you think that everyone is your client and that your products and services are suitable for anyone who wants them, you are doing lazy thinking!
You have to start to look at who your ideal client is; and be really specific.
The lie is that if you narrow your focus, you'll limit your business and who can show up. No!
Watch this video for more on the benefits of identifying your ideal client for your business.
And, as mentioned in the video, get your free start up guide here: